How it works
Everything you need to run self-guided tours.
Author your tour
Add stops, structured content sections, and photos in a focused editor. Reorder by drag, and keep several route variants of the same tour.
AI narration
Generate natural-voice audio per stop and per language, or upload your own. Pick a voice per tour.
Maps & routes
Draw walking or cycling routes, or record one by walking it. Numbered stop markers, and a route line that follows the visitor as they go.
Sell & distribute
QR posters with Stripe checkout, or redemption codes for hotels and resellers. Track sales.
Brand & publish
Your colors, logo, and custom domain. The storefront and player carry your identity, not ours.
Offline PWA player
Visitors install to the home screen; viewed stops and audio keep working off-signal.
Early access
Be among the first operators on TourLab.
Tell us about your tours and we'll get you set up.